Our Story
At Sweet Cheeks, sustainability and value aren’t just buzzwords. They’re at the beating heart of what we do.
About Us
Sustainability is a word that gets thrown around a lot by businesses looking to improve their brand image. It’s a shame as we live in world where we must take concrete steps to reduce our harmful impact on Mother Nature.
Here at Sweet Cheeks, we are committed to making a meaningful difference to our environment. We don’t believe in greenwashing; that’s because our whole business operates around the fundamental ideas of combating waste and stopping deforestation.
We can achieve this with the humble toilet roll. Toilet roll that is made from sugarcane.
It’s been quite a journey to get here with the fully realised Sweet Cheeks toilet roll – but our dream of making a truly sustainable toilet roll has been totally worthwhile.
Sweet Cheeks: A fresh , clean start
1,000+
Subscribers
15
Deliveries per day
1145
Rolls saved
The Sweet Cheeks Difference
A healthy planet is a happy planet. Our rolls, towels, and soaps are designed with sustainability at their core – giving you a clean body and a clean conscience. They’re also kind to your skin, plumbing, and bank account.
Sustainable legacy
Responsibility starts with us now. Every adult from every walk of life can make a difference to our planet and reduce our ecological impact. It’s vital we do. You see it in the news more; catastrophic climate events – flooding, droughts, and other extreme weather disasters.
They are becoming more common. It’s disheartening.
It’s because many businesses prize profits over people and our natural world.
That’s the antithesis of how Sweet Cheeks works.
We chose sugarcane as the source of our premium toilet roll because of its inherent environmental value and excellent performance.
Strong and soft to use, Sweet Cheeks sugarcane toilet roll simply outperforms the competition in every department. It’s a bold claim, but we can back it up.
Our sugarcane toilet roll breaks down much faster than conventional paper and bamboo toilet roll.
This performance benefit means you face a lower risk of developing blocked pipes, ensuring no expensive calls to the plumber!
Save the planet with us
Sugarcane is a great material for sustainability – the central reason we use it.
Our toilet paper is made from a waste product from the sugar processing industry. If it didn’t become toilet paper, it would go into landfill or be burnt. Instead, it is transformed into plush, luxuriant sheets that leave a smile on your face when you wipe your bum!
Our eco-friendly toilet roll is 100% biodegradable and doesn’t present drainage problems.
Once you switch to Sweet Cheeks, you won’t go back to bog-standard toilet rolls. You’ll be part of a movement working to save our natural habitats, curb deforestation, and provide better solutions to consumers who want to make Earth fit for our kids and their kids.
It’s our core mission – saving the world, one sugarcane toilet roll at a time.
Join us on our mission for cleaner bums and a cleaner planet.
